Célia Veiga
University of the AlgarveCélia Veiga
University of the Algarve
Margarida Santos
University of the AlgarveMargarida Santos
University of the AlgarveSubject area: Qualification, Management, Certification
Topic: Marketing
Date and schedule: 22/02/19 | 10h00 – 11h30
Workshop objectives: Promote knowledge about processes and steps to define a marketing strategy related to sustainable tourism.
Contents to be covered: Analysis of the situation; Marketing objectives definition; formulation of the marketing strategy.
Registration form
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