BTN-Algarve > Programa > Knowledge Workshops > Qualification of Cycling and Walking destinations – the example of Portuguese Trails
João Portugal
Tourism of PortugalJoão Portugal
Tourism of PortugalSubject area: Qualification, Management, Certification
Topic: Qualification
Date and schedule: 22/02/19 | 14h15 – 15h45
Workshop objectives: Share the structuring strategy of Portugal as a Cycling and Walking destination.
Contents to be covered: The tourism destination and its different aspects; The aspect Territory – Preservation of the Paths’ Product Structuring; The aspect Internationalisation – Support to Marketing and External Promotion.