

Marta Salvador
A2Z AdventuresMarta Salvador
A2Z AdventuresSubject area: Qualification, Management, Certification
Topic: Certification
Date and schedule: 23/02/19 | 14h15 – 15h45
Workshop objectives: Increase knowledge about bike friendly requirements for hotels whose main purpose is to optimise the demand of cycle touring customers, as well as, raise the tendency to consume regional accommodations and services creating a positive differentiation for the territory.
Contents to be covered: Concept of bikotel unit; bike-friendly qualification; Cycle routes networks; Product structuring and marketing; Cycle tourer support.